
• Among coffee drinkers the average consumption in the United States is 3.1 cups of coffee per day.
• Currently there are approximately 12,000 coffee shops across the country.
• About 52 percent of Americans drink coffee everyday.
• There are a100 million daily coffee drinkers in United States.
• About 30 million drink specialty coffee. (latte, café mocha, espresso)
• The average price for regular coffee is $1.38.
• The average price for an espresso-based drink is $2.45.
• Men drink as much coffee as women.
• The preferred time of day for coffee is at breakfast with 65 percent of preference.